Novus Hi-Tech, a global leader in Driver Monitoring System (DMS), In Cabin Sensing and Advanced Driver Assistance System (ADAS), and OMNIVISION, a leading developer of advanced digital imaging solutions, proudly announces a partnership to deliver the first mass market, entry-level safety solution compliant with General Safety Regulation (GSR) standards. This collaboration, showcased at the recent In-cabin event in Detroit, USA, brings Novus Hi-Tech’s proven safety technologies to OMNIVISION’s innovative platform.
Novus Hi-Tech’s cutting-edge GSR-compliant safety solutions have been rigorously tested and demonstrated to enhance road safety. These solutions are now available on OMNIVISION’s platform, addressing stringent European safety standards and regulatory requirements.
“We are excited to partner with OMNIVISION to offer our GSR-compliant safety solutions on their platform,” said Mr. Anuj Kapuria, CEO of Novus Hi-Tech. “Our solutions are already in production with multiple OEMs and have been proven effective in real-world, the new product was also demonstrated at the In cabin event in Detroit. The feedback from industry leaders has been incredibly positive.”
“Novus Hi-Tech’s expertise in AI, Computer vision and embedded systems along with their commitment to making roads safer align perfectly with our vision at OMNIVISION ,” stated Puneet Pahwa, Regional Sales Manager India at OMNIVISION. “Together, we are introducing innovative, mass-market safety solutions that meet the highest standards of safety and compliance.”
About Novus Hi-Tech
Novus Hi-Tech is a global leader in DMS, in-cabin sensing and ADAS technologies. As part of 200M USD The Hi-Tech Group, Novus Hi-Tech is dedicated to making roads accident-free through cutting edge AI and computer vision technologies. With over 75,000 ADAS systems in operation, Novus Hi-Tech significantly enhances road safety and reshapes the logistics landscape. Serving more than 100 customers globally, the company’s Smart Vehicle solutions provide real-time driver assistance, while its Smart Fleet Safety and Management solutions optimize fleet performance through AI and data analytics. Novus Hi-Tech’s GSR Kit integrates seamlessly with existing solutions or as a standalone upgrade, meeting European safety standards and advancing premium ADAS with an AV approach. Discover more at www.novushitech.com.
About OMNIVISION
OMNIVISION is a global fabless semiconductor organization that develops advanced digital imaging, analog, and touch & display solutions for multiple applications and industries, including mobile phones; security and surveillance; automotive; computing; medical; machine vision; and IoT/ emerging applications. Its award-winning innovative technologies enable a smoother human/machine interface in many of today’s commercial devices. Find out more at www.ovt.com. Together, Novus Hi-Tech and OMNIVISION are paving the way for safer roads with innovative, compliant, and effective driver monitoring and safety solutions
